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In Moreda, the most important wine-growing centre in the south of Álava, several agricultural holdings dating back to the Roman era remain where vines were grown and wine made. In the 10^th 10th century, the local residents used that beverage to pay a stipend to the Monastery of San Millán de la Cogolla. There are numerous stone winepresses dating back to the Middle Ages in La Rioja Alavesa in the towns Labastida, Laguardia, Moreda, Villabuena, Leza, etc., in the contact zone with La Rioja Alta where they also abound in Ábalos, San Vicente de la Sonsierra, Rivas de Tereso, etc.. These presses confirm that the wine-making tradition of this territory is centuries old<ref>Rosa Aurora LUEZAS. “Testimonios arqueológicos en torno a la vid y el vino en La Rioja: épocas romana y medieval” in ''Berceo''. Issue 138 (2000) pp. 7-37. Stone winepresses have a simple morphology consists of two circular/almond-shaped or rectangular hollows, known as ''torcos'' (reminiscent of the ''torcularios'' (oil stores) alongside which the presses appeared in the documents of the Medieval monasteries), a large and shallow one (pileta, pocillo), where the grapes were put to be stomped, and another smaller, but deeper one where the must was collected as it ran off the crushed grapes along a small channel, where presumably a handful of wine shoots would be placed to filter the stems, skins and pips. Excavated holes are sometimes found next to them that may have been press beds (wooden beams or lathes).</ref>. The growing of vines spread at the same rate as the monasteries, the resettlement of the land after Muslim rule and St. James's Way, which facilitated contact with Navarra, France and the rest of Europe, as well as with Castille.

In the 19^th 19th century, vineyards were at their heyday between 1840 and 1890 given the demand for wine from France, whose vines had been hit by powdery mildew. The area used for growing vines would then begin to shrink with the appearance of that same powdery mildew, which would reach our country later, mildew and, above all, phylloxera. The latter reduced the total surface area of the vineyards in Navarra from 50,000 ha to 700 ha, a surface area that was subsequently occupied partly by cereal and, to a lesser extent, by sugar beet. In the 20^th 20th century, the preventive action taken by Navarra Provincial Council, the appearance of rural credit unions and the momentum of the cooperative movement fostered the recovery of vine growing, along with the measures to liberalise the markets and the need to consolidate product supply and demand after Spain joined the European Economic Community. This led to the modernising of Navarra wineries, both the privately-run and cooperative ones (80% of Navarra wine is produced in the latter).